Thursday, October 17, 2013

Book Author: An Interview with Diane Capri

Today our blog puts the Spotlight on #1 Amazon Bestselling Author Diane Capri. She is author of The Hunt for Reacher series.



Author Genre: Mystery & Thrillers

Website: Diane Capri - Licensed to Thrill
Author's Blog: Diane Capri - Behind the Book
Twitter: @DianeCapri
Goodreads: Check Out Goodreads
Facebook: Check Out Facebook
Pinterest: Check Out Pinterest


Author Description:
#1 Amazon Bestselling Author Diane Capri's work, #1 worldwide publishing phenomenon Lee Child calls "Full of thrills and tension, but smart and human, too."

Margaret Maron, Edgar, Anthony, Agatha and Macavity Award-winning MWA Past President, says: "Expertise shines on every page."

And Library Journal raves: "….offers tense legal drama with courtroom overtones, twisty plots, and loads of atmosphere. Recommended."

Diane's new Jess Kimball series kicked off with Fatal Distraction, opening as the #3 Amazon Bestselling Legal Thriller, behind John Grisham. Jess Kimball's second outing, the short story Fatal Enemy was recently released. Diane's new Hunt for Jack Reacher series began with Don't Know Jack, which garnered #1 Amazon Bestseller spots on Mystery, Hard-boiled Mystery, Police Procedural, Women Sleuths, and Legal Thriller lists both in the U.S. and U.K. Don't Know Jack was followed by two bestselling short stories in the Hunt for Jack Reacher series, Jack in a Box and Jack and Kill. Diane's Bestselling Justice Series suspense mysteries were praised by Romantic Times and garnered the coveted "Top Pick."

Diane is the past Executive Vice President of International Thriller Writers, past member of the Board of the Florida Chapter of Mystery Writers of America, and active in Sisters in Crime and other writing organizations. She comes to writing after a successful legal career and is married to her college sweetheart. She loves her nomadic snowbird existence preferring perpetual summer migrating from Florida to Michigan each year.

Diane says she writes mystery, thriller and suspense for the same reason she reads: to find out what happens, why people do what they do, and how to bring justice to an unjust world. Her books are translated in twenty territories. Diane loves to hear from readers.


SPOTLIGHT Questions and Answers with the Author

Let’s start with what’s next. Rumor has it that you have another book on the horizon called Get Back Jack. Can you tell us the timeline for its release and give us a little tease?


We're working furiously on Get Back Jack. Publishing gods willing, we'll release later this month. This is the second novel in the Hunt for Jack Reacher series (After "Don't Know Jack"). We pick up with FBI Special Agents Kim Otto and Carlos Gaspar a few days after their last outing. This time, they go hunting for Reacher's old Army unit, sure they'll find out exactly what Reacher's been up to in the past 15 years. But the know that hunting Jack Reacher is dangerous business and this time, they aren't the only ones on the hunt. Someone else is always a few steps ahead of them, leaving bodies in his wake. Is it Reacher? Readers have been clamoring for Get Back Jack, so I hope we'll get it out on time!

You have a good following on twitter. Since you started before the social media buzz, what impact has social media relationships had on your current success? How much has it changed your book launch process?

I enjoy social media. It gives me a chance to connect to readers and writers and other friends. It's especially nice to meet people who live in far-flung places, like New Zealand and Australia and Orkney (I had to look that one up on a map!). Social media has enhanced and expanded my circle of friends, so I love it. The writers in your audience are probably interested in knowing how I use Twitter, because it's a bit different from some other authors. I do engage with folks on Twitter daily. But I also share posts from other bloggers who post things that interest me using a program called Triberr. This allows me to post more frequently and gets my face in front of more potential readers much more often than anything I could do on my own. Since in this busy world we know that people need to see us and read our name multiple times before they realize we're there, the frequency of my posts make a big difference to building my name recognition. The key is that I also interact with the people who share my posts via Triberr. That way, I get exposure to about 3 Million Twitter peeps every time I post on my blog. Which means that 3 Million peeps have a chance, at least, to know I exist. How cool is that???!!!

Do you do book signings, interviews, speaking and personal appearances? If so, when and where is the next place where your readers can see you? Where can they keep up with your personal contacts online?

I don't do as many public appearances as I once did, partly because there aren't as many bookstores and libraries and reading festivals. But I attend one or two conferences a year. We post a schedule of appearances on my website. I'd love to meet everyone in person and I used to do dozens of appearances for every new book. But now, those opportunities aren't there and personal appearances take too much time away from my writing. What I do now is "appear" online as frequently as I can. I get much more mileage out of my appearances this way, too, because I can connect with more people each time.

You have great covers. They carry a theme and your brand with them. How does your book cover creation process work? Do you hand over the basic theme or do you have more of a hands-on approach? Do you get your readers involved in its development?

We have amazing cover designers we work with. They review the book and create something fabulous for us. Sometimes, we collaborate a bit on the final product. We like to work with great people and let them do what they do best and pay them well for their work. Don't they do a great job?

Several of you novels have been converted into audio books. What has been the impact on your regular sales? Has the audio books gained a new audience?

Many readers love audio books because they're so portable these days. You can put them on your iPod or your phone or almost any device and take them to the gym or out to do chores or on long commutes. People who don't have the time to read any other way are especially thrilled with the audio versions. Audiobooks are terrific for authors and for readers. I'm grateful to have them available.

What writer support groups do you belong too? Do they help with the writing, marketing and the publishing process?

I love connecting with writers and I'm involved with quite a few groups. They're there for encouragement, advice, and guidance, and I reciprocate. But individual writers are busy with their own work. For editing, marketing and publishing, we hire appropriate professionals. That way, when we need a little help from our writer friends, we're not burdening them too much.

Has the advent of ebooks changed anything in your writing, your marketing and the relationship with your readers and fans?

The biggest change for me and the most exciting one is how widely available ebooks are. My books are now downloaded all over the world. We forget how many people, even in the U.S. and Canada, don't have a bookstore nearby. With ebooks and audio books, any reader can download any book any time. That's been terrific for every reader and writer I know. The second best thing is the ability we now have to connect with one another, discuss the books, get to know each other. eBooks and audio books are terrific.

What has been your experience in giving your books away free? Have you been involved in any other type of giveaways and how did that work out? What was your main goal in doing this? Did you run into any obstacles?

I've only had one significant experience with giving away free books on a mass scale. A few months ago, Wattpad featured my book Due Justice along with books from several other indie authors in a promotion called "Wattpad Loves A Mystery." Because Due Justice was free on Wattpad for that month, we also ran it free on KOBO, iTunes, and Amazon. (We weren't allowed to offer Due Justice free on Nook.) We don't have numbers available from KOBO or iTunes, but during that time, Due Justice was downloaded 70,000 times on Amazon and read 145,000 times on Wattpad. The number of reader reviews on the book skyrocketed. Readers joined my mailing list and wrote to me and friended me on social media and read more of my books. The experience was astonishing. Since Due Justice has been returned to paid status, it's been selling well on all outlets. In my case, Due Justice was definitely a "gateway" that led new readers to discover my work.

You have a great blog. You do a great job keeping readers informed, marketing your books and providing useful information to other writers. What is your primary goal? And where in the world do you find the time to create great novels, take care of the social media and maintain your blog?

Thank you for the kind words, James. I have to say that time pressures often put my blog at the bottom of my list of work that needs to be finished, so I don't post as often as I'd like to. But I enjoy creating the blog posts and it's fun to find interesting things to blog about to delight readers. My books are filled with eclectic information, which is one of the things readers love about them. So my blog is a bit eclectic, too. I blog about what interests me at the moment if I think it will interest readers as well. I also blog about the research I'm doing for the current book I'm writing. I don't review books and I usually don't interview authors and I don't post book excerpts as blog posts. One recent post readers enjoyed involved a psychological experiment called "The Invisible Gorilla." Another popular one asked "Who's Your Favorite Introvert." It's fun for me and fun for them. That's the goal.

What is your method of getting reviews for your novels? Do you seek professional reviews or no you rely on your reading audience to supply them?

Yes, we do seek professional reviews and we're grateful to get them. We've also been blessed with readers who are excited to share their opinions of my books by posting reviews, which potential readers especially like. Professional reviewers are overwhelmed with submissions. I was once a book reviewer for a major newspaper, so I know how many books come in every day. It's a rare thing when a book actually gets a professional review. The main value those reviews have to me is the additional exposure my book gets to new readers. When that happens, it's wonderful. But reader reviews are the ultimate goal. So the more readers we reach, the better.

I’m done with all the author stuff. Did you get your love for strawberries from your younger days on the farm? Have you ever had fried chicken for breakfast?

I've never lived on a farm, but my mother was a big gardener and I come from a long line of farmers. I'm a total foodie. If it's edible, I like it!! But no – I've never had fried chicken for breakfast. I'm not much of a morning person. Black coffee and a protein bar is about as much as I can manage for breakfast if I eat before noon. All you breakfast eaters amaze me! Thanks for inviting me here, James. This was fun!



Author's Book List
Jack In A Box - Hunt For Jack Reacher Mystery Thriller Series
FBI Special Agents Kim Otto and Carlos Gaspar have received a special off-the-books assignment: build a secret file on Jack Reacher. In this short story, Otto and Gaspar reveal a bit of themselves as they make every effort to put Jack in a Box using legal means John Grisham fans admire. Lee Child and Jack Reacher fans know that no one boxes with Jack and lives to tell about it. Will Otto and Gaspar be the first to succeed where so many have failed?


Order the Book From: Amazon - Barnes and Noble
Fatal Enemy - Jess Kimball Mystery Thriller
Jess Kimball hadn’t been in the same room with Richard Martin for more than a dozen years. Worse things than Richard had happened to her since she’d seen him last. He’d find out soon enough that she wasn’t a gullible sixteen-year-old anymore. She was his enemy now and he was hers, whether he knew it or not.

Jess decided long ago she would never yield to him again. Richard Martin would make his choice tonight. Would they become fatal enemies? In this tense battle of nerve and guile, who will survive?

Advance Readers love Fatal Enemy and Jess Kimball!


Order the Book From: Amazon - Barnes and Noble
Fatal Distraction - Jess Kimball Mystery Thriller
Three years ago, beloved Florida Governor Helen Sullivan’s world shattered when her only son died in a senseless car crash, killing his best friend, too. Helen quickly discovered Eric’s crash was no accident and lured the killer to her son’s funeral to be caught. When the shooting ceased in the small country church, Helen believed her nightmare was over. Instead, she’d unwittingly escalated her duel with a cunning and patient assassin.

Now, investigative journalist Jess Kimball is driven to find the horrifying truth. Is the Central Florida Child Killer guilty? Or is the real killer still out there?

Helen and Jess together face the determined killer in a pitched battle of wit and nerve while Helen's husband struggles to live. Who will survive?

Readers love Fatal Distraction and Jess Kimball!

"I finished reading your new book and it is fantastic! Kept me on the edge of my seat. You have another winner! I left a review on Amazon, too. A Jess sequel gets my vote! I'm now reading your Judge Wilhelmina series. :) Thanks!" B.W.

"I'm in the final stages of Fatal Distraction and am on the brink of skipping any obligations I have so I can find out how it ends. Great Book so far-- continues to keep me totally involved-- hope you'll be continuing a series with Jess--" E. F.


Order the Book From: Amazon
Jack and Kill - Hunt For Jack Reacher Thriller Series
Suspenseful Thrillers with More Justice, Less System

"Diane writes like the maestro of the jigsaw puzzle. Sit back in your favorite easy chair, pour a glass of crisp white wine, and enter her devilishly clever world of high skullduggery."
David Hagberg, New York Times Bestselling Author of Kirk McGarvey Thrillers

Jack Reacher: Friend or Enemy?

FBI Agents Kim Otto and Carlos Gaspar get a lead on Jack Reacher. New Hope, Virginia, welcomed him yesterday. Is he there now? Will Otto and Gaspar stand face-to-face with Reacher? Is Reacher a wanted man?

Readers love Bestselling Author Diane Capri and the Hunt for Reacher Series!

"I 'stumbled' on this title and was attracted to it as I am a Jack Reacher fan. Loved the story and the author's writing style. Couldn't wait for more so I purchased Annabelle's Attack and want more Jennifer Lane - please?!Fatal Distraction is also on my Kindle to read list!"

"I have been a Reacher fan for years and was excited when I heard of Diane Capri's take on "Finding Reacher". "Don't Know Jack" is a good companion to Child's Reacher books and recaptures the flavor of the Reacher mystique. I am waiting anxiously for the next book in the series and the next and the next, and so on."


Order the Book From: Amazon
Raw Justice - Justice Series Mystery Thriller #5
Where Justice Rules!

Three unlikely events explode thrusting young lawyer Jennifer Lane into the abyss of her family's secret history. Family records search, DNA, and more reveal stolen lives and a stolen cure for deadly hepatitis C. A bewildering maze of betrayal, intrigue, and murder, put Jennifer's license to practice law, her heart, and her very life on the line. Judge Willa Carson watches while Jennifer rescues herself from Denton's Raw Justice. Who will survive?

"Well plotted suspense, richly drawn characters and a strong-willed heroine make Jennifer Lane's debut a winner! We readers certainly hope Jennifer will be back!"
Martha Powers, award winning author of Conspiracy of Silence and Death Angel

*formerly titled Annabelle's Attack


Order the Book From: Amazon - Barnes and Noble - Smashwords
Wasted Justice - Justice Series Mystery Thriller #4
Judge Willa Carson - Where Justice Rules!

"A welcome surprise. It works from the first page to 'The End'."
Larry King

"Fast-paced legal thriller...energetic prose...an appealing heroine...clever and capable supporting cast...[that will] keep readers waiting for the next Willa Carson mystery."
Publisher's Weekly

"...offers tense legal drama with courtroom overtones, twisty plot, and loads of Florida atmosphere. Recommended."
Library Journal

"Swift pacing and ongoing suspense are always present...Willa is a likable protagonist who uses her political connections for a good cause...Readers should eagerly anticipate the next installment in this series."
Top Pick, Romantic Times (refers to prior out of print edition)

The author of Don't Know Jack and the Hunt for Jack Reacher series does it again!

Trey Steam believes his mother was wrongfully convicted of murdering his father in 1972. When no-nonsense Federal Judge Willa Carson is presented with the true facts, she's convinced Billie Jo Steam is innocent.

Determined to right the wrongs of a justice system that is too often about the system and too seldom about justice, Willa pulls out all the stops, including the use of genetic testing and her most distinguished political connections, to give Bille Jo back her family and her freedom. But Willa's road to hell is paved with her good intentions and wasted justice.

The deeper Willa delves into this old crime and the complex relationships that surround it, the more she uncovers pillars of the community, old hippies now in power, friends and coworkers who will do whatever it takes to keep the past buried -- even if they bury Willa, too.


Order the Book From: Amazon - Barnes and Noble
Secret Justice - Justice Series Mystery Thriller #3
Judge Willa Carson - Where Justice Rules!

During Tampa's annual Gasparilla Pirate Festival, murder chases Judge Willa Carson's beloved secretary into a world of secrets, corruption, bank fraud, and art theft.

Margaret Wheaton becomes mysteriously involved with a smarmy jeweler. When Margaret's husband is killed in Willa's home and the jeweler ends up dead, too, Margaret is the number one suspect. Judge Willa sets out to prove Margaret innocent, dodging killers throughout Tampa's month-long pirate attack until she discovers secret justice.

"I have started putting your [Secret Justice] near the cash wrap and tell people if they want bodies found locally they should read your stories!"
Cindy Bell, Waldenbooks


Order the Book From: Amazon - Barnes and Noble - Smashwords
Twisted Justice - Justice Series Mystery Thriller #2
Suspenseful Thrillers with More Justice, Less System

War hero General Randall Andrews has been nominated to the U.S. Supreme Count and George Carson leads the fight to defeat him. Before the final Senate vote on his nomination, Andrews is found shot to death in his Tampa home and George is arrested for murder. Judge Willa Carson believes with all her heart that her husband is the victim of twisted justice, but why won't he defend himself? George Carson could kill a man. But he didn't kill Andrews. Or did he?

Realistic twists and turns keep readers engaged and guessing until the finale of this tense political thriller!

"In a time when our own justice system often blurs the lines between right and wrong, Judge Willa Carson is a heroine we can all salute. [Twisted Justice] is a taut and thought-provoking mystery that leaves readers both satisfied and looking forward to the next Willa Carson adventure."
P. J. Nunn, The Charlotte Austin Review

*formerly titled George's Game


Order the Book From: Amazon - Barnes and Noble - Smashwords
Due Justice - Justice Mystery Thriller Series #1
Introducing Judge Willa Carson - Where Justice Rules

The Tampa Tribune says: "Beneath this Judge's robes is a riveting character - she's quick, witty and stubborn. Willa Carson finds out the rich are different, and takes the reader on a roller coaster ride that leaves you wanting more!"

When a famous plastic surgeon's decomposed body surfaces in Tampa Bay with a bullet in its head, Federal Judge Willa Carson's "little sister" is caught in a high-stakes game of greedy lawyers, blackmail and deceit. Fiercely independent Carly is the number one suspect. When Carly asks Willa for due justice, Willa has everything to lose. But she risks it all to uncover the conspiracy and keep Carly alive. Can Willa possibly win?

**formerly titled Carly's Conspiracy


Order the Book From: Amazon - Barnes and Noble
Don't Know Jack - Hunt For Jack Reacher Mystery Thriller
"Diane writes like the maestro of the jigsaw puzzle. Sit back in your favorite easy chair, pour a glass of crisp white wine, and enter her devilishly clever world of high skullduggery."
David Hagberg, New York Times Bestselling Author of Kirk McGarvey Thrillers

Jack Reacher: Friend or Enemy?

It's been a while since we first met Lee Child's Jack Reacher in Killing Floor. Fifteen years and sixteen novels later, Reacher still lives off the grid, until trouble finds him, and then he does whatever it takes, much to the delight of readers and the dismay of villains. Now someone big is looking for him. Who? And why? Hunting Jack Reacher is a dangerous business, as FBI Special Agents Kim Otto and Carlos Gaspar are about to find out. Otto and Gaspar are by-the-book hunters who know when it's necessary to break the rules, but they Don't Know Jack. Reacher is a stone cold killer. Is he their friend or their enemy? Only the secrets hidden in Margrave, Georgia will tell them. Is Reacher a wanted man?


Order the Book From: Amazon - Barnes and Noble
Mistaken Justice - Justice Series Mystery Thriller #6
Where Justice Rules!

"Suspenseful, surprising, and heart-wrenching story. Five stars!"
Larry Thornberry, book reviewer and columnist.

On a rainy night, Darla Nixon drives home alone makes a mistake changing three lives in an instant. A twisty tale worthy of John Grisham unravels between the laws. Darla keeps her fatal secret until it's too late for Jennifer Lane to fix -- or is it?

*formerly titled Darla's Deceit


Order the Book From: Amazon - Barnes and Noble
Licensed to Thrill - A Diane Capri Mystery Thriller Sampler
#1 Bestselling Author DIANE CAPRI Presents Licensed to Thrill!

Open this collection of hefty samples and enjoy great characters, mystery, suspense, thrills, a few laughs, and loads of atmosphere that will have you Thrilled to read more!

Dear Friends,
It might be better if I didn't confess this right up front. But I thought you should know….

WARNING: Licensed to Thrill is a nefarious plot.

How so? We want to entice you to read more of my books the way chocolatiers ply me with irresistible morsels and wineries waft swoon-worthy samples under my nose. Like the famous potato chips, we hope you won't be able to stop after reading this collection of special gems not gathered anywhere else.

Fiendishly clever, isn't it? Exactly.

We need to give you enough to whet your appetite and draw you in, but not so much that you'll no longer be hungry for more. A fine line. Tricky. Challenging. Fun!

Here's what we selected for your reading pleasure in Licensed to Thrill: A Diane Capri Sampler

Fatal Enemy, featuring the new heroine I really love--Jess Kimball. A fiery woman, driven by her own past to fight for crime victims the justice system failed. Jess reminds me of Jack Reacher, only female, smaller, and nicer. Jess is alone in the world wherever she goes. But unlike Reacher, Jess's mission is one only she believes in and only she can complete. In Jess's shoes, could you do what she's done? I wonder….
Jess Kimball's story continues in the sample of Fatal Distraction, which opened as the Amazon #3 Bestselling Legal Thriller, behind John Grisham. What a thrill that was for me. (Why? Hang on -- I'm getting to that.)

Behind the Book scoop on my friendship with #1 worldwide publishing phenomenon Lee Child who calls my work, "Full of thrills and tension, but smart and human, too." Lee gave the Hunt for Reacher series an enthusiastic two thumbs up: "Kim Otto is a great, great character. I love her!"

Don't Know Jack garnered #1 Amazon Bestseller spots on the Mystery, Hard-boiled Mystery, Police Procedural, Women Sleuths, and Legal Thriller lists both in the U.S. and U.K. The sample here should whet your appetite to find out what happens when two F.B.I. agents are tasked with the mysterious and confounding task of hunting Jack Reacher.

What does law have to do with justice? We lawyers are an odd bunch and the law is a very strange mixture of the best and the worst of times for heroes and villains alike in my Justice Series of witty legal suspense mysteries. All six of these are set in Florida, so if it's a bit cold where you are right now, take a little trip with me to the Sunshine State where things are a whole lot warmer. Readers and reviewers alike love this series, but when the mystery reviewers at Romantic Times awarded Wasted Justice their coveted "Top Pick" -- well, all I can say is what a rush!

Licensed to Thrill also includes an excerpt from Lee Child's Reacher Report sharing his views on Don't Know Jack; a humorous piece titled "Diane Capri Reveals Lee Child (not Jack Reacher?)"; and finally--remember what I said earlier about John Grisham?


Order the Book From: Amazon - Barnes and Noble
Author Recommended by: HBSystems Publications
Publisher of ebooks, writing industry blogger and the sponsor of the following blogs:
eBook Author’s Corner and HBS Mystery Reader’s Circle
Check out the index of other Spotlight authors. Spotlight Index.

Thursday, September 12, 2013

Book Author: An Interview with Jinx Schwartz

Today I have an excerpt of a recent interview with award-winning Author Jinx Schwartz. She is the author of the Hetta Coffey series.



Author Genre: Mystery & Thrillers, Young Adult/tweens, Historical/Western, Humor, Chicklit

Website: Jinx Schwartz
Author's Blog: Jinx Schwartz's Water Writes
Blog: Google +
Twitter: @jinxschwartz
E-Mail: jinxschwartz@yahoo.com
Goodreads: Check Out Goodreads
LinkedIn: Check Out LinkedIn
Facebook: Check Out Facebook
Pinterest: Check Out Pinterest


Author Description:
Award-winning author, Jinx Schwartz, spends time between Arizona and Mexico. Her Hetta Coffey mystery series won the EPPIE award for Best Mystery (Just Add Water) and was a finalist for Best Mystery (Just Add Trouble).

Jinx Schwartz is the author of eight books, including the award-winning Hetta Coffey series. Hetta is a sassy Texan with a snazzy yacht and not afraid to use it!

A ninth-generation Texan, Jinx has lived and worked all over the globe, and much like the protagonist in her Hetta Coffey mystery series, she's a woman with a yacht and not afraid to use it.



SPOTLIGHT Questions and Answers with the Author

First things first. ‘Just’ what is next? Pun intended. Can you tell us the timeline for its release and give us a little tease?

I always call the next book "Just Whatever" until it is finished. Since book five in the series, Just the Pits, was recently released, I'm back to square one, but I tend to turn out a book a year, so am hoping to have book six ready by next summer. Okay, that gave me a headache. You know how it is when you FINALLY get a book published! However, Hetta will still be in Mexico, and just maybe a shadowy character will play a much larger role than usual.

Since you started before the social media buzz, what impact has social media relationships had on your current success? How much has it changed your book launch process? Do you see a carry over to your writing success?

I guess success is relative. I've only been actively marketing my own books for a year, but I now sell more books in a month than I did for years with a small publisher. There is no question that between firing my publisher and going Indie with Kindle Direct Publishing Select, my sales are all due to the social media. How else can a relatively unknown writer get known? Free days on Kindle garner new readers, Twitter and Facebook keep me in touch with them and reach out to new readers, Google Plus is my new venue (learning here!) and although I'm on Pinterest, danged if I know how it works for me. It all counts to meet new people.

Do you do book signings, interviews, speaking and personal appearances? If so, when and where is the next place where your readers can see you? Where can they keep up with your personal contacts online?

I only do a couple of book signings a year now, with my biggest one in Mexico. This year I'll be in San Carlos, Sonora, right around Thanksgiving. I post my schedule on my website. I also speak to groups and will be at the Bisbee, AZ, Women's Club on Sept. 26.

You have great covers. They carry a theme and your brand with them. How does your book cover creation process work? Do you hand over the basic theme or do you have more of a hands-on approach? Do you get your readers involved in its development?

My brand is: Hetta Coffey is a sassy Texan with a snazzy yacht, and she'd not afraid to use it!

I haven't involved readers in book covers, other than throwing out a few for their vote on the best. I work closely with Karen Phillips to generate book covers that tell a story and each one also IDs my brand with an anchor, compass rose, porthole, and/or a boat.

Several of you novels have been converted into audio books. What has been the impact on your regular sales? Has the audio books gained a new audience? Do you recommend new authors going this route to get more exposure?

I get a royalty check from Books in Motion, who recorded the audio books, every six months. Not tearing up the world financially, but there is definitely an audience out there. I actually love audio books when on the road. The books cost me nothing to make, so my percentage of sales is small, but hey, it all counts.

What writer support groups do you belong too? Do they help with the writing, marketing and the publishing process?

Sisters in Crime is great, and so is EPIC. However, when it comes to marketing and meeting neat new writers, ASMSG is king. Check their Facebook page.

Between your book writing, blogging, marketing, family and all the other things that can get in your way, how do you manage your time? Do you have a set schedule or do your sort of play it by ear?

Since we spend several months a year on our boat in Mexico's Sea of Cortez, I spend the summers in Arizona marketing and the like, with more writing while afloat. While I no longer have an 8-5 job, marketing has become a serious time drain, but well worth it. Last winter we had almost no Internet available because we were at anchor in remote locations, and my sales took a serious dump so I know social media works.

My scheduling motto: I don't have a plan and I'm sticking to it.

Has the advent of ebooks changed anything in your writing, your marketing and the relationship with your readers and fans?

As I said before, I think Kindle Direct Publishing is the best thing since sliced bread. Yes, marketing is key, but at least I now have total control over my own writing career. And now I have so many great readers that I would never have if it were not for Amazon.

What has been your experience in giving your books away free? Have you been involved in any other type of giveaways and how did that work out? What was your main goal in doing this? Did you run into any obstacles?

Free is good for me. Amazon gave away almost 50,000 Just Add Water ebooks over the weekend, and sales on the second in the series, Just Add Salt, is now in the top 100 paid in Humor. AND, 50,000 NEW readers have now heard of me, and hopefully will read the book they downloaded. That said, every time you have a freebie promo, you get reviews like, "not my cup of tea" but that's the way it goes.

What is your method of getting reviews for your novels? Do you seek professional reviews or no you rely on your reading audience to supply them?

Free books garner reviews...not always good ones, but that's the risk you take. I review other author's books and they mine. I am all over the charts for garnering reviews and am not above begging.



Author's Book List
Just The Pits - Hetta Coffey Series (Book 5)
Hetta Coffey is a sassy Texan with a snazzy yacht, and she's not afraid to use it!

As a self-employed engineering consultant with a penchant for oddball—read: shady—projects, Hetta Coffey has a history of inviting trouble. But now that she's been hired for a legitimate mining project in Mexico's Baja, it looks like smooth sailing ahead...until she discovers that people and pesos are disappearing faster than you can say, "This job is the pits!" And Hetta Coffey as sleuth? Goodness knows she's nosy enough, but her detective skills leave a lot to be desired. Luckily for her she gets help from her best friend, Jan, and a mysterious Velveeta thief.



Order the Book From: Amazon



Troubled Sea
Hetta and Jenks Jenkins live a life many only dream of aboard their 42-foot boat in Mexico's hauntingly beautiful Sea of Cortez. But their chosen sea has a serpent: Mexico's out-of-control drug trade.

After witnessing a drug-deal gone wrong, they set off a deadly chain of events that lands them in a sea of intrigue involving a best friend, the Mexican Federal Police, the DEA, US Coast Guard, the INS, and a nasty drug cartel.

This fast-paced adventure is a must-read for anyone who has ever dreamed of cutting the lines and shoving off to adventure.



Order the Book From: Amazon



Just Deserts - Hetta Coffey Series (Book 4)
Hetta Coffey is a woman with a yacht, and she's not afraid to use it. As a self employed engineering consultant with a penchant of oddball-read: shady- projects, she has a way of attracting trouble.

With her floating home drydocked for repairs in Mexico, Hetta needs a place to live and a job to pay the boatyard. Landing a project at a mining operation not far from her boat, Hetta finds herself on the tumultuous Arizona/Mexico border, where all hell is breaking loose even before she gets there.



Order the Book From: Amazon



Just Add Trouble - Hetta Coffey Series (Book 3)
Hetta Coffey is a woman with a yacht and she's not afraid to use it.

A globe-trotting engineer with adventure in her soul, Hetta is determined to solidify her relationship with her long-distance boyfriend, Jenks jenkins. What better place for a romantic interlude than aboard a yacht in Mexico's hauntingly beautiful and solitary Sea of Cortez?

But where Hetta goes, trouble follows, and chaos is sure to ensue. After a run-in with a couple of sea serpents that threaten to rock the boat, she nevertheless decides to take on a project in the port city of Guaymas. After all, Jenks is headed back to Kuwait, so why not cash in on the best of both worlds by making some dough while living aboard her boat in Mexico?

Once again Hetta's indomitablespirit, stubborn independence and penchant for deceit will keep the reader in stitches as she launches herself and her best friend, Jan, into a sea of trouble. A pesky parrot, a drunken aunt, and a shadowy figure who is handsome in a "criminal sort of way" lead to murder, mayhem, kidnapping, and run-ins with several federal agencies on both sides of the border.



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Just Add Salt - Hetta Coffey Mystery Series (Book 2)
Hetta Coffey is a woman with a yacht, and she's not afraid to use it!

Hetta, a globe-trotting engineer with attitude, a penchant for trouble, and a yacht, is back, and this time she s steering us into hot Mexican waters.

Miffed that vacation plans with her chronically absent boyfriend Jenks Jenkins have gone awry, she accepts a job in Baja. So what if she and her friend Jan are spectacularly unqualified to take her yacht on a thousand mile cruise in the eastern Pacific Ocean in the middle of hurricane season? Hiring a handsome, if somewhat fishy captain for the trip might keep them off the rocks, but probably won t do the same for her future with Jenks. Meanwhile, a little eye candy on board can t be all bad.

Hetta s unmanageable independence impels her to tackle the very profitable, if environmentally and politically incorrect project south of the border. True to form, her irreverent nature and disregard for danger soon swamps her in a sea of inconvenient bodies, illegal aliens, a pesky whale, and a menacing Mexican machinator. And without her usual arsenal of firepower.

Set sail for Baja Mexico s Magdalena Bay as Hetta Coffey leads us once more into a morass of intrigue that will keep you laughing, breathless, and wanting more.

To quote Lord Byron, Hetta would "much rather sink beneath the shock than moulder piecemeal on the rock."



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Just Add Water - Hetta Coffey Series (Book 1)
Winner: International EPPIE Award for Best Mystery.

Hetta Coffey is a sassy Texan with a snazzy yacht and and she's not afraid to use it.

She's a globe-trotting civil engineer with swath of failed multi-national affairs in her jet stream.

Plying the San Francisco waterfront, trolling for triceps, her attention is snagged by a parade of passing yachts--especially their predominantly male skippers--and experiences a champagne-induced epiphany: If she had a boat, she could get a man.

In spite of a spectacular ignorance of all things nautical, Hetta buys her dream boat, but shadowy stalker, an inconvenient body, and Hetta's own self-destructive foibles, give a whole new meaning to the phrase "sink or swim!"



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Land Of Mountains
A ten-year-old's new home on an exotic Caribbean island proves so fascinating she quickly forgets she didn't want to leave Texas. After all, where better than a jungle world teeming with voodoo, mystery, and a really pesky zombie, to indulge her favorite pastime: snooping.

In this humorous mystery, award-winning author Jinx Schwartz transports the reader to another time and place where rivers, and little girls, ran wild and free.


Book Trailer: Land Of Mountains


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The Texicans
NOT another story about Davy Crockett, Jim Bowie, Sam Houston and the boys.

Decades before Crockett, Bowie or Houston even set foot in Texas, Frederick Stockman was already there. Author Jinx Schwartz, a ninth-generation Texan, has delved deep into her ancestral roots to create this moving story of the Frederick Stockman familys' courageous determination to make Texas their home during the turbulent period between 1806 and 1836.

The Texicans was inspired by a Texas history book calling her ancestral clan a "congenial society for evil"--rogues "skilled in many forms of villainy" for their role in the tumultuous years of first Spanish, the Mexican rule. Frederick Stockman and his family immigrate to Spanish Texas in 1806 to ranch, but soon find themselves inexorably drawn into the bitter conflict between Mexico and Spain. They join forces with a dashing young Spanish deserter, Miguel Gonzales, in his successful campaign to liberate Mexico and Texas from Spanish rule. Their ties are further cemented when Gonzales marries into the family.

As Heroes of Mexico, the Texicans--staunch supporters of Mexican rule for Texas--find themselves vilified by North American settlers illegally flocking across the unprotected border. These newcomers, calling themselves Texians, view Mexico, Mexicans and Texicans as the enemy. Targets of bigotry, the Texicans themselves are torn along cultural lines as their hero-turned-despot, General Santa Anna, propels them towards a deadly showdown.



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Author Recommended by: HBSystems Publications
Publisher of ebooks, writing industry blogger and the sponsor of the following blogs:
HBS eBook Author’s Corner and HBS Mystery Reader’s Circle

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